"Dana doesn't just focus on outcomes — she built systems that scale. From KPI development to cross-sector partnerships, she built sustainable frameworks that boost referrals, enhance customer experience, and strengthen employee retention. If you're looking for someone who combines vision with tactical excellence, Dana is that person."
Area VP of Clinical Services
Regional Home Health & DME Provider
"Within 12 months, we saw website traffic increase by 34%, appointment bookings rise by 211%, and the Google rating improve from 2.7 to 4.0 stars. What sets Dana apart is that she's both strategic and practical. I'd gladly work with her again without hesitation."
CEO
Digital Marketing Agency Partner
"Dana is a strategist who leads with integrity and delivers measurable, meaningful results. She didn't just drive 'traffic' — she connected real people with the care they were looking for. Dana is a true culture add: collaborative, highly communicative, and emotionally intelligent."
HR Director
Specialty Healthcare Facility · San Francisco
"Dana played a critical role in shaping external-facing messaging, helping translate complex healthcare topics into clear, credible narratives for press and investor audiences. She consistently demonstrated the judgment, professionalism, and strategic thinking I look for in senior-level contributors."
Founder
Strategic Operations Consultancy
"We had extreme HR needs — going from a small consulting firm in one office to building out the operations team of 15 for our new facility in three months. Dana got fully geared up and pushed along an aggressive plan within a week of starting. I would recommend her with confidence."
CEO
Power Resource Group
"Working with the BentonNewell Communication team was a great experience. They took the time to really understand the communication and PR process and invested additional time to ensure my press release was well crafted and sourced with the right media audiences."
Founder
TL Turner Group
"Dana is professional, dependable, and easy to work with. She communicates clearly, asks thoughtful questions, and provides honest, practical feedback. I would recommend Dana to organizations seeking support with branding, service articulation, or broader operational considerations."
Co-Owner & CFO
Ortmann Healthcare Consulting Services
"Dana is warm, caring, smart, experienced, and absolutely has her client's best interest at the top of her to-do lists. No matter the size of your business or where you are in your marketing process, Dana is here to help. Don't wait. Call her now!"
Licensed Massage & Bodywork Therapist
Solo Business Owner
"Dana doesn't just focus on outcomes — she built systems that scale. From KPI development to cross-sector partnerships, she built sustainable frameworks that boost referrals, enhance customer experience, and strengthen employee retention."
Area VP of Clinical Services
Regional Home Health & DME Provider
"Within 12 months, we saw website traffic increase by 34%, appointment bookings rise by 211%, and the Google rating improve from 2.7 to 4.0 stars. What sets Dana apart is that she's both strategic and practical."
CEO
Digital Marketing Agency Partner
